The Inbox tab replaces fragmented communication such as personal emails and text messages by keeping conversations tied directly to homes and people.
Organizing conversations by property makes communication easy to reference and ensures a complete, visible history for every transaction.
Messages vs. Updates
Operator includes two primary communication tools: Messages and Updates.Each serves a different purpose. Using the right one helps keep communication clear and organized for both teams and buyers.
Messages
Messages are similar to text messages and used for direct, two-way communication.
They support conversational exchanges that are question-based, transactional, or require a response.
When to use Messages
Answering a buyer’s specific question
Coordinating internally with another team member
Sending a private or targeted note related to a home
Key characteristics
Two-way communication
Similar to text messaging
Intended for back-and-forth conversation
Tied to a specific home and group of people
Messages are best when a response or discussion is expected.
Updates
Updates are social media-style posts used for one-to-many communication.
They allow you to share progress and important information with everyone assigned to a home, without requiring a reply.
When to use Updates
Sharing construction photos or videos
Posting milestone progress (e.g. inspections, framing, completion stages)
Announcing key events or status changes
Key characteristics
One-way communication
Social-media style posts
Designed for visibility and progress sharing
Visible to buyers and assigned team members
Updates are best for keeping everyone informed and aligned.
Choosing the Right Tool
Use Messages for conversations.
Use Updates for announcements, milestones, and curated media.
Using both tools intentionally helps maintain clear communication, reduces confusion, and creates a complete record of activity for each home.